Creative DSM Marketing Blog

Whether you’re here for DIY marketing tips, or to learn more about what we do as an outsourced marketing agency, you’re in the right place!

4 Steps to Take on Your LinkedIn Business Account
Abbey Van Wyngarden Abbey Van Wyngarden

4 Steps to Take on Your LinkedIn Business Account

LinkedIn continues to grow in popularity each year and we’re here to help you find the right steps to take with your business account! LinkedIn is a highly popular and effective way for your business to connect with surrounding businesses, competitors and those interested in your business. By building your professional network, you can grow in size in many different ways. Keep reading to learn more about the importance of LinkedIn and the steps you should be taking for your LinkedIn business account!

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How to Rank in Local Searches in 2023
Alicia Winterboer Alicia Winterboer

How to Rank in Local Searches in 2023

Around 46% of all Google searches are looking for local information. This statistic shows why local search is such a powerful tool for businesses. If you don’t focus on optimizing your business for local search, you could potentially miss out on customers that want to shop in your area. Keep reading to learn more about how to rank in local searches in 2023.

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Using Facebook Ads For Your Business
Abbey Van Wyngarden Abbey Van Wyngarden

Using Facebook Ads For Your Business

Facebook is one of the top platforms that any company should be advertising on. Facebook advertising benefits consist of effective ways to drive traffic from active users, the ability to customize ads to your liking and being easy to set up and deliver fast results. Keep reading to learn more about the importance of Facebook ads and how to optimize them to their fullest potential!

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4 Steps to Creating Your Marketing Mission Statement
Abbey Van Wyngarden Abbey Van Wyngarden

4 Steps to Creating Your Marketing Mission Statement

A marketing mission statement is essential for clarifying what your company hopes to achieve with its content, showing its purpose, who it is intended for and the value it can bring. Keep reading to learn more about how to create your own marketing mission statement for your company!

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What is an Omni-Channel Marketing Approach?
Small Business Marketing Abbey Van Wyngarden Small Business Marketing Abbey Van Wyngarden

What is an Omni-Channel Marketing Approach?

If you are unsure what an Omni-Channel Marketing Approach is, you have found the right place (and chances are, you are already creating this for your brand without even knowing!) Let’s take a deeper look into what all goes into omni-channel marketing and how to make the most of this approach. 

Omni-channel marketing is an approach that refers to in short, the amount in which you exist online on multiple channels and platforms. This approach also works to the benefit of the client or consumer to make sure they have easy access to your business.

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How to Use Social Media As Inbound Marketing
Small Business Marketing Abbey Van Wyngarden Small Business Marketing Abbey Van Wyngarden

How to Use Social Media As Inbound Marketing

Getting your audience to engage and build your brand awareness can be difficult at times. By keeping up with trends and implementing inbound marketing into your brand, you could have the ability to reach a greater audience, improve your sales and build better relationships with your customers or viewers. Keep reading to learn more about how to use social media as inbound marketing!

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5 Steps to Creating a Brand Identity
Small Business Marketing Abbey Van Wyngarden Small Business Marketing Abbey Van Wyngarden

5 Steps to Creating a Brand Identity

Developing a brand identity requires more than creating a logo. Although a logo can be the symbol of a business, it is not the entirety of a brand. In fact, creating a logo is just one small step toward developing a strong brand identity. Follow along to learn about the 5 important steps of create a brand identity unique to your own company!

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