Creative DSM Marketing Blog

Whether you’re here for DIY marketing tips, or to learn more about what we do as an outsourced marketing agency, you’re in the right place!

Unleashing the Power of Digital Marketing: Essential Tools for Success
Abbey Van Wyngarden Abbey Van Wyngarden

Unleashing the Power of Digital Marketing: Essential Tools for Success

As the digital realm expands and evolves, marketers must leverage the right tools to effectively engage their target audience, maximize brand visibility, and drive sustainable growth. We will explore a curated list of powerful tools that can supercharge your marketing efforts and help you stay ahead of the game.

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Utilizing TikTok & Video Content Within Your Business
Abbey Van Wyngarden Abbey Van Wyngarden

Utilizing TikTok & Video Content Within Your Business

With its ability to captivate, engage, and reach millions of users, TikTok has emerged as a game-changer in the realm of video content marketing. But what exactly makes TikTok and video content so influential? And how can businesses leverage these platforms to their advantage?

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Blogs 101: How to Curate an Effective Blog
Abbey Van Wyngarden Abbey Van Wyngarden

Blogs 101: How to Curate an Effective Blog

A well-crafted blog has the power to attract and engage your target audience, establish your brand as an industry thought leader, and drive traffic and conversions. However, writing an effective blog requires more than just putting words on a screen. It demands a strategic approach that captivates readers, delivers value, and aligns with your business goals.

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Who is Creative DSM & What Can We Do For You?
Abbey Van Wyngarden Abbey Van Wyngarden

Who is Creative DSM & What Can We Do For You?

With expertise in web design, content generation, custom builds, and marketing analytics, we are dedicated to helping businesses thrive online. Let's delve into what sets us apart and how our services can elevate your brand's digital presence.

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Choosing the Perfect Marketing Agency: Unveiling the Key Factors
Jan Zabel Jan Zabel

Choosing the Perfect Marketing Agency: Unveiling the Key Factors

In today's fast-paced digital landscape, businesses are continually seeking innovative ways to captivate their target audience and achieve their marketing goals. However, navigating the ever-evolving world of digital and social marketing can be challenging, and that's where a proficient marketing agency steps in. Follow along to find the right marketing agency for you!

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The Decline of Likes on Instagram: Why It's Happening and What It Means for Your Business
April Rohlfing April Rohlfing

The Decline of Likes on Instagram: Why It's Happening and What It Means for Your Business

If you're an avid Instagram user, you may have noticed that your posts are receiving less engagement than they did in previous years. So why is this happening? And more importantly, what does it mean for your business? In this blog post, we'll explore the reasons behind the decline of likes on Instagram and how you can adapt your strategy to stay ahead of the game.

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What is SEO and how can it benefit your business website?
Abbey Van Wyngarden Abbey Van Wyngarden

What is SEO and how can it benefit your business website?

In today's digital age, having an online presence is crucial for any business looking to succeed. One of the most effective ways to increase your online visibility and attract more potential customers to your website is through search engine optimization (SEO). In this blog post, we'll explore what SEO is and how it can benefit your business's website.

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Why Creative DSM is the Marketing Agency For You
Abbey Van Wyngarden Abbey Van Wyngarden

Why Creative DSM is the Marketing Agency For You

As a business owner, you know that marketing plays a crucial role in the success of your business. However, it can be overwhelming to figure out the best approach to marketing your business. That's where a Des Moines marketing agency like Creative DSM comes in.

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The Rise of Voice Search: How to Optimize Your SEO Strategy
April Rohlfing April Rohlfing

The Rise of Voice Search: How to Optimize Your SEO Strategy

Voice search is the use of speech recognition technology to allow users to search the web using their voice instead of typing. With the rise of digital assistants like Amazon's Alexa, Google Assistant, and Apple's Siri, voice search has become increasingly popular. According to Google, over 20% of all searches on mobile devices are now done by voice. This means that optimizing your website for voice search is crucial to your SEO strategy.

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How To Optimize Your Digital Marketing Strategy for Mobile Devices
Alicia Winterboer Alicia Winterboer

How To Optimize Your Digital Marketing Strategy for Mobile Devices

The rise of mobile devices has changed the way we interact with the world around us. With an increasing number of consumers using their mobile devices to browse the internet and make purchases, it has become essential for businesses to optimize their digital marketing strategy for mobile devices. Keep reading to discover how to optimize your strategy for mobile devices.

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The Dos and Don’t of Search Engine Optimization in 2023
Alicia Winterboer Alicia Winterboer

The Dos and Don’t of Search Engine Optimization in 2023

Search engine optimization (SEO) has been around for decades, and it's still one of the most effective ways to drive organic traffic to your website. However, SEO is an ever-changing field, and what worked in the past may not be effective today. To keep up with the field of SEO, keep reading to find out the dos and don'ts of SEO in 2023.

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Importance of Video in Digital & Social Marketing
Abbey Van Wyngarden Abbey Van Wyngarden

Importance of Video in Digital & Social Marketing

Gain a better understanding of the power of video within digital and social marketing, highlighting its benefits and sharing tips on how to leverage video content to achieve marketing success.

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What is Market Research?
Alicia Winterboer Alicia Winterboer

What is Market Research?

Market research is an essential aspect of digital and social marketing, and it involves the process of gathering information about a target market to understand its needs, preferences, behaviors, and trends. The goal of market research is to help businesses make informed decisions by providing valuable insights into their customer base, competitors, and industry trends.

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How Can I Become a Social Media Marketing Pro?
Abbey Van Wyngarden Abbey Van Wyngarden

How Can I Become a Social Media Marketing Pro?

The benefits of social media marketing are vast. It helps build brand awareness, increases visibility and reach, and provides an affordable alternative to traditional advertising. Follow along to learn more!

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Importance of SEO Focused Landing Pages
Abbey Van Wyngarden Abbey Van Wyngarden

Importance of SEO Focused Landing Pages

By implementing effective SEO strategies, you can increase your website's visibility, heighten organic traffic, and get another step closer to achieving your business goals. Start your landing page journey today!

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Why You Should Be Sharing Video Content On Social Media
Alicia Winterboer Alicia Winterboer

Why You Should Be Sharing Video Content On Social Media

We’ve seen the use of video content on social media platforms has become increasingly popular. Video content can help businesses and individuals to engage with their audience and build a strong online presence. Keep reading to see why you should be sharing video content on social media.

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How We Increased ROAS for Our Home Improvement Client
Case Studies Abbey Van Wyngarden Case Studies Abbey Van Wyngarden

How We Increased ROAS for Our Home Improvement Client

As a home improvement business, it's important to get the most return on investment from your advertising campaigns. Our client was struggling with their Google Ads campaigns - low click-through rates and high costs. However, at Creative DSM, we were able to increase their Google Ads click-through rates by 150% while lowering costs by 15%. Our strategy was focused on improving our client's organic quality score, which helped us achieve these results.

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