Family Planning Council of Iowa’s mission is to provide quality reproductive health care and family planning services to all people in Iowa who desire it. Through the initial partnership with Creative DSM, social media fan base has been increasing allowing FPCI to reach more families in need, and educate the community about the mission. In addition, a 225% growth in visitors to the website is a great signal of the community impact being made through digital efforts. Creative DSM helped achieve this through social media content with relevant backlinks and keyword focused content.

Creative DSM intends to continue to grow the reach of Family Planning Council of Iowa through digital marketing outreach, content creation, and creating new objectives for fundraising within the public.

Our Core Goals Moving Forward Include:

• Brand awareness

• Educate the public

• Raise awareness to release the stigma

• Provide content for clinics to share

• Spotlight FPCI funded clinics

• Raise awareness to the Movie Talk Initiative 

• Bring visitors to the clinic finder page

• Assist in building a network for Rachel’s LinkedIn

• Targeting funding partners & intiatives

• More video creation for high engagement

• Telling the story about WHAT FPCI is and does for the community

Foundation