Creative DSM Marketing Blog

Whether you’re here for DIY marketing tips, or to learn more about what we do as an outsourced marketing agency, you’re in the right place!

Harnessing the Power of Influencer Marketing: Strategies for Authentic Engagement
Abbey Van Wyngarden Abbey Van Wyngarden

Harnessing the Power of Influencer Marketing: Strategies for Authentic Engagement

In today's digital age, influencer marketing has become a powerful tool for brands to connect with their target audience. However, its success hinges on a strategic approach that emphasizes authenticity. This blog delves into identifying the right influencers, building genuine partnerships, and measuring the effectiveness of influencer marketing campaigns.

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The Future of Digital Advertising: Predictions and Insights
Abbey Van Wyngarden Abbey Van Wyngarden

The Future of Digital Advertising: Predictions and Insights

In an era where technology evolves rapidly and consumer behavior continues to shift, the landscape of digital advertising is in a constant state of flux. To stay ahead of the curve and remain competitive, marketers must anticipate future trends and adapt their strategies accordingly. In this blog post, we'll delve into some key predictions and insights for the future of digital advertising.

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Harnessing the Power of Video in Digital Marketing
Abbey Van Wyngarden Abbey Van Wyngarden

Harnessing the Power of Video in Digital Marketing

With attention spans shrinking and competition fiercer than ever, businesses must adapt their strategies to captivate audiences effectively. One of the most powerful tools at their disposal is video content. From websites to social media platforms, integrating video into marketing endeavors yields a plethora of benefits.

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The Power of Optimizing Photos Within Your Website
Abbey Van Wyngarden Abbey Van Wyngarden

The Power of Optimizing Photos Within Your Website

A website is often the first point of contact between a business and its potential customers. First impressions matter, and a well-optimized website is the key to making that first impression a positive one. One often overlooked aspect of website optimization is image optimization.

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The Art of Content Curation: Engaging Your Audience on Social Media
Abbey Van Wyngarden Abbey Van Wyngarden

The Art of Content Curation: Engaging Your Audience on Social Media

When you find yourself struggling to generate fresh ideas, content curation can come to the rescue. Curating content allows you to leverage existing resources to create meaningful posts that resonate with your audience. In this blog, we'll explore the top three ways to curate content that relates to your audience, helping you maintain an active and engaging social media presence.

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Utilizing TikTok & Video Content Within Your Business
Abbey Van Wyngarden Abbey Van Wyngarden

Utilizing TikTok & Video Content Within Your Business

With its ability to captivate, engage, and reach millions of users, TikTok has emerged as a game-changer in the realm of video content marketing. But what exactly makes TikTok and video content so influential? And how can businesses leverage these platforms to their advantage?

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How Can I Become a Social Media Marketing Pro?
Abbey Van Wyngarden Abbey Van Wyngarden

How Can I Become a Social Media Marketing Pro?

The benefits of social media marketing are vast. It helps build brand awareness, increases visibility and reach, and provides an affordable alternative to traditional advertising. Follow along to learn more!

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