Creative DSM Marketing Blog

Whether you’re here for DIY marketing tips, or to learn more about what we do as an outsourced marketing agency, you’re in the right place!

The Transformative Power of AI in Marketing
Abbey Van Wyngarden Abbey Van Wyngarden

The Transformative Power of AI in Marketing

From data analytics to customer engagement, AI is redefining how brands connect with consumers. The integration of AI into marketing strategies offers unprecedented opportunities for efficiency, personalization, and effectiveness, promising a future where marketing efforts are not only smarter but also more impactful.

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The Dynamic Duo of Videography and Photography in Marketing
Abbey Van Wyngarden Abbey Van Wyngarden

The Dynamic Duo of Videography and Photography in Marketing

In a world dominated by scrolls and swipes, the importance of visual storytelling can't be overstated. Incorporating video into your marketing, social media, and website strategies is more than a trend – it's a powerhouse move.

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Elevate Your Brand with Creative DSM's Video Services
Abbey Van Wyngarden Abbey Van Wyngarden

Elevate Your Brand with Creative DSM's Video Services

Creative DSM stands as your trusted partner, offering a suite of video services that not only meet industry standards, but also set new benchmarks for creativity and effectiveness. Elevate your brand, captivate your audience, and leave a lasting impression with Creative DSM's unparalleled video solutions.

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Unleashing the Power of Micro-Influencers in Modern Marketing
Abbey Van Wyngarden Abbey Van Wyngarden

Unleashing the Power of Micro-Influencers in Modern Marketing

In the dynamic realm of digital marketing, the sway of influencers has become a pivotal force in shaping consumer decisions. While the spotlight often falls on mega-influencers with colossal follower counts, a quieter revolution is taking place with micro-influencers, and it's one that marketers can't afford to ignore.

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Key Considerations for Effective Business Marketing
Abbey Van Wyngarden Abbey Van Wyngarden

Key Considerations for Effective Business Marketing

As businesses strive to make their mark online, certain crucial considerations can significantly impact the success of marketing efforts. Let's delve into the top five most important things to consider when crafting a robust marketing strategy.

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Mastering the Art of Social Media Stories: A Blueprint for Instant Audience Engagement
Abbey Van Wyngarden Abbey Van Wyngarden

Mastering the Art of Social Media Stories: A Blueprint for Instant Audience Engagement

In the ever-evolving landscape of social media, the strategic use of ephemeral content, particularly stories, has become a game-changer for brands aiming to capture the attention of their audience in mere seconds. This blog will unravel the importance of utilizing stories on social platforms and offer insights into making them not just engaging but also worthwhile for users.

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The Evolution of Advertising: From Print to Digital Dominance
Abbey Van Wyngarden Abbey Van Wyngarden

The Evolution of Advertising: From Print to Digital Dominance

Throughout the last several decades, print advertising has slowly evolved into the use of digital advertising. Explore this blog as we discuss the history and types of print advertising and why the shift to digital advertising occurred.

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Unlocking the Power of Google Search: Tips to Rank Higher and Reap the Benefits
Abbey Van Wyngarden Abbey Van Wyngarden

Unlocking the Power of Google Search: Tips to Rank Higher and Reap the Benefits

In today's digital age, where information is just a click away, having a strong online presence is paramount for businesses and individuals alike. Google, as the dominant search engine, plays a pivotal role in this landscape. Ranking higher on Google search results can significantly impact your visibility and success.

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How We Increased ROAS for Our Home Improvement Client
Case Studies Abbey Van Wyngarden Case Studies Abbey Van Wyngarden

How We Increased ROAS for Our Home Improvement Client

As a home improvement business, it's important to get the most return on investment from your advertising campaigns. Our client was struggling with their Google Ads campaigns - low click-through rates and high costs. However, at Creative DSM, we were able to increase their Google Ads click-through rates by 150% while lowering costs by 15%. Our strategy was focused on improving our client's organic quality score, which helped us achieve these results.

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